Update as of 4/9/2025 President Trump’s 90-day pause on tariffs for over 75 countries offers temporary relief, but with tariffs on Chinese goods rising to 125%, and a tariff of 25% on imported automobiles remaining in place, many brands still face significant cost pressures. The Bottom Continue Reading
Trump Dismisses Democratic FTC Commissioners
The Bottom Line On Tuesday March 18, President Donald Trump fired the two Democratic members of the Federal Trade Commission (FTC), Rebecca Kelly Slaughter and Alvaro Bedoya, noting that their “continued service on the F.T.C. is inconsistent with [the Trump] administration’s priorities.” The FTC Continue Reading
California’s New Laws Will Change the Way Marketers Engage Child Influencers
The Bottom Line On September 26, 2024, California Governor Gavin Newson signed two pieces of legislation, Assembly Bill 1880 and Senate Bill 764, providing significant protections to children who perform or are otherwise featured in online content. With the rapid rise of child influencers, Continue Reading
Not Strict Enough: California Proposes Further Amendments to Automatic Renewal Law
The Bottom Line Operating a subscription-based company in 2024 continues to be a constantly moving target of compliance. California, which already had one of the country’s strictest automatic renewal laws, recently saw its Legislature propose amendments that closely track the FTC's proposed Continue Reading
FTC Settles with Subscription-Based Business for Alleged Discriminatory & Deceptive Practices
The Bottom Line Online cash advance provider FloatMe Corp. will pay $3 million as part of a settlement with the Federal Trade Commission (FTC) for allegations of unfair and deceptive tactics against customers. The settlement, announced January 22 by the FTC, came after the Continue Reading
Blurred Lines: FTC Report Finds Blurred Advertising Can Harm Kids
The Bottom Line Children and teens are spending a considerable amount of time in immersive environments, where advertising content can be difficult to distinguish from entertainment, educational or other content.Following a wave of recent Children and Teens’ Online Privacy Protection Act (COPPA) Continue Reading
PLI | One-Hour Briefing | “The FTC’s Updates to the Endorsement Guides: What Marketers Need to Know”
Quick Details Date | September 18Location | Webinar Session Overview On June 29, 2023, the FTC announced its newly revised and long-awaited Endorsement Guides, which aim to update and clarify previous guidance regarding the use of endorsements and testimonials in light of market trends Continue Reading
PRSA NCC | Intellectual Property and Contract Considerations for Using Generative AI in PR
Quick Details Date | September 13, 2023Time | 12:00 PM-1:00 PM ETLocation | Webinar Session Overview In recent months, new developments in generative artificial intelligence (AI) have been emerging at breakneck speed—captivating the curiosity of consumers and agencies alike. While tools Continue Reading
PROI Worldwide | Frank Tank | A.I. and the Law
Quick Details Session Overview In this session for PROI Worldwide, hot topics will be addressed concerning the use of various Generative AI applications—such as ChatGPT, DALL·E 2, Amper, and more. Michael Lasky and Samantha Rothaus will join Andrew Cross from Walker Sands to discuss the Continue Reading
Twitter Goes Green: What This Means for Marijuana Advertising
The Bottom Line The federal prohibitions on marijuana and ingestible CBD make for a complicated compliance environment for media companies, advertisers, agencies and ad tech companies.Twitter’s decision to accept advertising in the space represents a massive sea change for the industry’s online Continue Reading