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Are Your Influencers Putting You at Risk?

FTC Seeks Public Comment on Proposed Updates to Endorsement Guides

The Bottom Line FTC guidance continues to evolve as new forms of marketing gain popularity. Companies should do all they can to align their endorsement practices with the FTC’s proposed guidance — including with regard to social media, influencers and consumer reviews. Interested Continue Reading

Alert, Are Your Influencers Putting You at Risk?, The Fine Print: Stay in Compliance without Losing Your Edge - May 20, 2022

PR News | Avoiding Metaverse Mayhem: Regulating Virtual Influencers as Nearly Human

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Are Your Influencers Putting You at Risk?, Publication - May 11, 2022

The Top 10 Advertising and Marketing Issues to Watch for in 2022

The Bottom Line All marketers should examine their current practices to ensure that they can comply with updated laws and guidance. We will continue to monitor compliance and enforcement trends throughout 2022.  2022 has the potential to be a major year for the advertising and Continue Reading

Alert, Are Your Influencers Putting You at Risk?, Balancing Compliance and Creativity in Regulated Industries, Buy Now: Avoiding the Pitfalls of Online Retailing, Getting in the Game of College Athletics, Media and Marketing, Maintaining Your Competitive Advantage with Proactive Privacy and Data Protection Strategies - January 27, 2022

Kim Kardashian and Floyd Mayweather Sued Over Cryptocurrency Promotions

The Bottom Line Cryptocurrency companies are subject to various federal laws and may be regulated by a number of federal agencies, including the Securities and Exchange Commission. Though the cryptocurrency market has matured in recent years, there are still plenty of risks, and agencies, media Continue Reading

Alert, Are Your Influencers Putting You at Risk? - January 13, 2022

FTC Sends Notices of Penalty Offense to More Than 700 Companies

The Bottom Line As the FTC continues to explore its broader enforcement agenda, brands and marketers should ensure that their practices are lawful. While a response to a Notice of Penalty Offenses is not required by the FTC, any entity receiving such notice should conduct a review of their Continue Reading

Alert, Are Your Influencers Putting You at Risk? - October 15, 2021

CARU Releases Revised Children’s Advertising Guidelines

The Bottom Line CARU’s Revised Guidelines represent much needed guidance in response to the modern realities of children’s advertising, including with respect to online platforms, apps, influencer marketing and social media.Marketers should ensure that they understand these changes — particularly Continue Reading

Alert, Are Your Influencers Putting You at Risk? - August 16, 2021

Children’s Advertising Review Unit’s (CARU) Virtual Conferences 2021 | Kidfluencers: 2021’s Youth Influencer Trends and Challenges

On June 8-9, Davis+Gilbert is a sponsor of the Children's Advertising Review Unit's (CARU) Virtual Conferences 2021. Davis+Gilbert Advertising + Marketing partner Allison Fitzpatrick, will speak during a session titled “Kidfluencers: 2021’s Youth Influencer Trends and Challenges” on June Continue Reading

Are Your Influencers Putting You at Risk?, Event - June 8, 2021

Westlaw | SAG-AFTRA Welcomes the Influencer

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Are Your Influencers Putting You at Risk?, Publication - April 30, 2021

That Post Could Cost You: Copyright Infringement Claims Continue for Social Media Posts

7th Edition: Trends in Marketing Communications Law What do Kim Kardashian, Amy Schumer, LeBron James, Gigi Hadid, and the brands Versace, Fenty and Moschino all have in common? Each has been sued for copyright infringement after posting on their social media channels photographs owned by Continue Reading

Are Your Influencers Putting You at Risk?, Trends in Marketing Communications Law - October 6, 2020

#Goals: Using Social Media without Getting Sued

7th Edition: Trends in Marketing Communications Law In the rapidly changing social media landscape, new ways to create, share and use content are continually emerging, and this has left marketers scrambling to ensure that their legal compliance efforts keep pace with the changes. In social media, Continue Reading

Are Your Influencers Putting You at Risk?, Trends in Marketing Communications Law - October 6, 2020

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