2024 Advertising + Marketing Trends
2024 Top 10 Advertising + Marketing Trends: Balancing Risks & RewardsThe marketing and advertising landscape in 2024 presents a complex tapestry of evolving regulations, groundbreaking technological advancements and shifting consumer behaviors. These changes are not just trends: they are signals of a fundamental transformation in the way brands connect with their audiences. Davis+Gilbert Advertising + Marketing attorneys break down the top issues that marketers should know about for the year ahead.
Learn MoreIndustry Report: PR
2023 Public Relations Industry Trends ReportDavis+Gilbert’s 11th annual PR industry report shares insightful data and information on the opportunities and challenges facing the PR industry.
Learn moreCase Study: Resy
Resy & Amex Satisfy Appetites for Exclusive Dining AccessWhen Resy announced it was being acquired by American Express, the deal capped off an exhilarating, four-year journey from start-up to exit. From its earliest days, Davis+Gilbert represented the digital restaurant reservation booking and management platform in its mission to elevate dining experiences worldwide.
Learn MoreCase Study: Nike
A Retail Leader Bests Itself: Nike’s House of InnovationNearly 25 years after introducing its flagship Niketown at 57th Street near Fifth Avenue in Manhattan, Nike sought to relocate its retail presence to a 68,000 square feet, 6-floor space in the heart of Fifth Avenue. But before Nike could transform the space, several New York-sized hurdles stood in the way.
Learn MoreCase Study: Little Caesars
Little Caesars' Recipe for SuccessIn the fiercely competitive world of pizza, it’s a never-ending battle for market share and profits. For long-time Davis+Gilbert client Little Caesars, maintaining its position against its rivals is a feat of aggressive advertising and innovative product delivery.
Learn MoreCase Study: Clean.io
Adtech Start-up Shuts Down a Competitor’s LawsuitWhen technology veterans from AOL, Microsoft and Google helped to found clean.io Inc., they knew their innovative software to combat malicious ads was its most valuable asset. The Baltimore-based start-up company helps publishers, advertising platforms and other digital businesses prevent malvertising from disrupting customer engagement and revenue generation.
Learn More
2024 Advertising + Marketing Trends
2024 Top 10 Advertising + Marketing Trends: Balancing Risks & RewardsThe marketing and advertising landscape in 2024 presents a complex tapestry of evolving regulations, groundbreaking technological advancements and shifting consumer behaviors. These changes are not just trends: they are signals of a fundamental transformation in the way brands connect with their audiences. Davis+Gilbert Advertising + Marketing attorneys break down the top issues that marketers should know about for the year ahead.
Learn MoreIndustry Report: PR
2023 Public Relations Industry Trends ReportDavis+Gilbert’s 11th annual PR industry report shares insightful data and information on the opportunities and challenges facing the PR industry.
Learn moreCase Study: Resy
Resy & Amex Satisfy Appetites for Exclusive Dining AccessWhen Resy announced it was being acquired by American Express, the deal capped off an exhilarating, four-year journey from start-up to exit. From its earliest days, Davis+Gilbert represented the digital restaurant reservation booking and management platform in its mission to elevate dining experiences worldwide.
Learn MoreCase Study: Nike
A Retail Leader Bests Itself: Nike’s House of InnovationNearly 25 years after introducing its flagship Niketown at 57th Street near Fifth Avenue in Manhattan, Nike sought to relocate its retail presence to a 68,000 square feet, 6-floor space in the heart of Fifth Avenue. But before Nike could transform the space, several New York-sized hurdles stood in the way.
Learn MoreCase Study: Little Caesars
Little Caesars' Recipe for SuccessIn the fiercely competitive world of pizza, it’s a never-ending battle for market share and profits. For long-time Davis+Gilbert client Little Caesars, maintaining its position against its rivals is a feat of aggressive advertising and innovative product delivery.
Learn MoreCase Study: Clean.io
Adtech Start-up Shuts Down a Competitor’s LawsuitWhen technology veterans from AOL, Microsoft and Google helped to found clean.io Inc., they knew their innovative software to combat malicious ads was its most valuable asset. The Baltimore-based start-up company helps publishers, advertising platforms and other digital businesses prevent malvertising from disrupting customer engagement and revenue generation.
Learn More