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Emerging Issues, Event, Getting in the Game of College Athletics, Media and Marketing, Maintaining Your Competitive Advantage with Proactive Privacy and Data Protection Strategies, The Fine Print: Stay in Compliance without Losing Your Edge, Uptick in Consumer Class Actions as Online Purchases Grow - May 11, 2023

Association of National Advertisers | Legal Affairs Committee Webinar | “Stay in Compliance Without Losing Your Edge”

Quick Details

Date | May 11, 2:00 PM ET Location | Online

Presenters

  • Alexa Meera Singh, Associate, Advertising + Marketing
  • Zachary Klein, Associate, Advertising + Marketing
  • Jordan Thompson, Associate, Advertising + Marketing
  • Andrew Richman, Associate, Advertising + Marketing

Session Overview

Every year, new trends, technologies and threats profoundly impact the business landscape. This year’s top advertising and marketing issues are largely focused on one theme: Protection. Marketers must be aware of various trends that could threaten their intellectual property rights, reputations and market shares. Meanwhile, regulators are focusing on ensuring consumers are protected from dark patterns, privacy breaches, false claims and other unscrupulous marketing practices.

Key Discussion Points will include:

  • Sustainability Marketing (Alexa Meera Singh) A discussion of the latest legal developments related to environmental advertising claims, including general environmental benefit claims and aspirational claims, as well as key takeaways from the FTC Green Guides, the NAD, and the courts
  • Preparing for New Privacy Laws and Expanded Enforcement in California, Colorado and Connecticut (Zachary Klein) An overview of the new privacy requirements going into effect on July 1 in California, Colorado, and Connecticut, and how to prepare for them
  • Influencers, Endorsements and Consumer Reviews (Jordan Thompson) Key considerations and best practices that marketers should be mindful of when engaging influencers and soliciting endorsements/testimonials in light of recent FTC actions and potential bans on TikTok
  • Navigating Recent Updates in the Student-Athlete Name, Image and Likeness Landscape (Andrew Richman) A look at recent changes in the world of student athlete name, image, and likeness, including updates from the NCAA, and state legislatures, plus an exploration of potential impact on advertising and marketing compliance and risk management
To learn more, or to register as an ANA member, please visit the event’s website

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Related People

  • Attorney Alexa Singh

    Alexa Meera Singh

    Associate

    Area Of Focus

    • Advertising + Marketing
    212 237 1479
    alsingh@dglaw.com
  • Attorney-Zachary-Klein

    Zachary N. Klein

    Associate

    Area Of Focus

    • Privacy + Data Security
    • Advertising + Marketing
    212 237 1495
    zklein@dglaw.com
  • Attorney Jordan Thompson

    Jordan M. Thompson

    Associate

    Area Of Focus

    • Advertising + Marketing
    • Intellectual Property + Media
    212 468 4852
    jthompson@dglaw.com
  • Attorney Andrew Richman

    Andrew Richman

    Associate

    Area Of Focus

    • Intellectual Property + Media
    • Advertising + Marketing
    212 468 4804
    ajrichman@dglaw.com
  • View All

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  • Advertising + Marketing
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  • Digital and Social Media Marketing and Advertising
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  • Marketing and Promotions
  • Intellectual Property + Media
  • Content Creation and Use
  • Entertainment and Sports
  • Trademark and Brand Management
  • Privacy + Data Security
  • Data, Digital Media and Ad Tech

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