The recent It Ends With Us lawsuits have brought a lesser known concept to light, “astroturfing.” With the increased media attention around the term, the legality behind the tactic came into question as it is not so concrete. Davis+Gilbert Public Relations partner and chair Michael Lasky was quoted Continue Reading
O’Dwyer’s Public Relations News | M&A Deals in MarComms Sector Rose 10% in ’24
In 2024, the public relations and marketing communications sectors saw a 10% increase of M&A transactions compared to 2023, ending the year with a total of 99 completed deals. O’Dwyer’s Public Relations News referenced data from Davis+Gilbert’s PR/Earned Media M&A Activity Tracker in a Continue Reading
Preparing for 2024: Top 12 Ways to Protect Your Firm
Leaders of public relations and marketing communications firms work at the intersection of many dynamic areas in order to make their firms thrive. How can firms prepare for the year ahead? Davis+Gilbert recommends a dozen key action items — ranging from topics as diverse as navigating the Continue Reading
PRSA NCC | Intellectual Property and Contract Considerations for Using Generative AI in PR
Quick Details Date | September 13, 2023Time | 12:00 PM-1:00 PM ETLocation | Webinar Session Overview In recent months, new developments in generative artificial intelligence (AI) have been emerging at breakneck speed—captivating the curiosity of consumers and agencies alike. While tools Continue Reading
PR News | Protecting Companies from Being Victims in the Next Ye Controversy
Kanye West’s (aka Ye) recent fall from grace demonstrates the risks PR pros and marketers take when engaging with celebrity talent. Decisions of high-profile companies to halt ties with Ye demonstrate the need for a strong, well-drafted morals clause. A morals clause is more than legal Continue Reading
PR News | We Asked ‘What’s Your PR-Related Wish for 2023?’ Here’s What 30 Communicators Said
Allison Fitzpatrick was quoted in a PR News article, "We Asked 'What's Your PR-Related Wish for 2023?' Here's What 30 Communicators Said." Continue Reading
“On Top of PR” with Jason Mudd | Top 10 Advertising and Marketing Topics to Watch for in 2022 With Allison Fitzpatrick
Allison Fitzpatrick was featured as a guest on an "On Top of PR" with Jason Mudd videocast episode, "Top 10 Advertising and Marketing Topics to Watch for in 2022 With Allison Fitzpatrick." Continue Reading
Davis+Gilbert Public Relations Industry 2020 Survey Trends and Highlights
Davis & Gilbert conducted a confidential survey focused on the seismic challenges to the public relations industry in response to this year’s public health, economic, social and equal justice crises. The results that follow provide insights on how PR firms have fared and what has changed this Continue Reading
Davis+Gilbert 2019 Public Relations Industry M&A Activity Report: Another Robust Year in PR M&A Activity
2019 was a particularly busy year in the M&A market for public relations firms, and, along several metrics, there was more to observe than at any point in recent history. In fact, this upward trend of increasing M&A was already established in the beginning of 2020, with 19 publicly Continue Reading
2019 Public Relations M&A Activity: Another Robust Year According to New Research from Davis+Gilbert
For years, Davis+Gilbert LLP has been advising on acquisitions of public relations and integrated marketing communications firms, providing insight on trends in the M&A market and publishing data about acquisition activity. In its inaugural Public Relations Industry M&A Activity Report, Continue Reading