Quick Details
- Date: November 11 – 13, 2024
- Location: Scottsdale, AZ
- Davis+Gilbert is a proud Law Masters Sponsor of the Association of National Advertisers (ANA) 46th Annual Masters of Advertising Law Conference.
Join Davis+Gilbert at the 2024 ANA Masters of Advertising Law Conference, the nation’s top marketing law event where the latest on AI, influencer marketing, and targeted advertising takes center stage. As a Law Masters sponsor, we’re thrilled to support this gathering of industry leaders as they tackle the complex intersection of creativity, compliance, and regulatory change. Our speakers will dive into today’s biggest legal challenges—ensuring brands can innovate freely while navigating the evolving landscape of advertising law. Don’t miss this opportunity to stay ahead in marketing, promotions, and privacy law as we explore what’s next for the industry!
As a Law Masters Sponsor, Davis+Gilbert has arranged a discount code for clients and friends. To take advantage of this promotional rate, please use the code “SPONMEM24” when registering.
Davis+Gilbert Presenters
Thriving in the Evolving Children’s Advertising and Privacy Landscape: Best Practices to Navigate with Confidence
Monday, November 11, from 10:40 – 11:25 am (MT)
Allison Fitzpatrick, Advertising + Marketing partner, will moderate a session titled, “Thriving in the Evolving Children’s Advertising and Privacy Landscape: Best Practices to Navigate with Confidence.” In this can’t-miss session, learn about best practices for interacting and engaging with young audiences on platforms like Roblox, streaming services, and online games. Discover how the latest CARU and FTC cases, along with emerging state and federal laws, are reshaping the future of children’s advertising policy.
Privacy Compliance and the Importance of Due Diligence
Monday, November 11, from 2:40 – 3:25 pm (MT)
Gary Kibel, Privacy, Technology + Data Security partner, will present on a panel titled “Privacy Compliance and the Importance of Due Diligence.” Data protection laws in the US and abroad are placing increasing importance upon a company’s compliance with its privacy legal obligations and ensuring that its third-party partners are also compliant. Privacy compliance is also important for risk mitigation, reputation management, contractual obligations, and continuity of operations. Standardized assessments, such as the IAB Diligence Platform and performing diligence on your advertising pixel providers, are key to mitigating risk. This session will cover the legal obligations and best practices.
Consumergeddon – Can You Survive the Deceptors?
Tuesday, November 12, from 11:05 – 12:00 pm (MT)
Ronald Urbach, Advertising + Marketing co-chair, will be presenting a thought-provoking session titled, “Consumergeddon – Can You Survive the Deceptors?” Junk Fees, Bait-and-Switch, AI Deepfakes, False Endorsements, Dark Patterns – it’s enough to make anyone’s head spin. Through dynamic, fast-paced and dramatic visual storytelling, this session will bring to life the maze of deceptions and legal issues that are amplified by the capabilities of modern technology – and that we as advertising lawyers must adapt to navigate. Enter The Deceptors – who seek to bring deceptive practices to today’s world of fast paced change.
Influencers Gone Rogue: Who’s Really Responsible?
Tuesday, November 12, from 1:30 – 2:00 pm (MT)
Paavana Kumar, Advertising + Marketing partner, will lead a unique roundtable discussion titled “Influencers Gone Rogue: Who’s Really Responsible?” The FTC has long asserted that it will look to “all parties” in the influencer marketing ecosystem to ensure compliance with the Endorsement Guides – marketers, their agencies, and the influencers they engage. But how do marketers determine their liability exposure in practice – and what factors impact the risk? This practical session will unpack the contractual, monitoring, and other considerations involved in assessing risk when engaging influencers, whether micro-influencers or celebrities – especially when claims or disclosures go awry.