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Influencers

Subscription Trade Association (SUBTA) | SubSummit 2025

May 28, 2025 by Kyler Nelson

Quick Details Davis+Gilbert is proud to sponsor SubSummit 2025 on May 28-30 in Dallas, Texas. On May 29 and 30, Paavana Kumar (Partner, Advertising + Marketing) and Alexa Meera Singh (Associate, Advertising + Marketing) will lead two TableTalk sessions titled "Spark Joy, Drive Sales and Keep Continue Reading

Event - May 28, 2025

Glossy | Glossy 101: The Dos and Don’ts of Influencer Partnership Disclosures

April 29, 2025 by Kyler Nelson

Revolve, a fashion retailer, is facing a class-action lawsuit alleging that both the company and its influencers had failed to disclose paid partnerships, giving consumers the false impression that the influencer endorsements were organic, rather than paid. Although class-action lawsuits are on the Continue Reading

Press Mention - April 29, 2025

California’s New Laws Will Change the Way Marketers Engage Child Influencers

November 21, 2024 by Catherine Nagle

The Bottom Line On September 26, 2024, California Governor Gavin Newson signed two pieces of legislation, Assembly Bill 1880 and Senate Bill 764, providing significant protections to children who perform or are otherwise featured in online content. With the rapid rise of child influencers, Continue Reading

Alert, Are Your Influencers Putting You at Risk? - November 21, 2024

This Content is Not Intended for Mature Audiences: CARU Investigates Disclosures on the Vlad and Niki YouTube Channel

June 13, 2024 by Catherine Nagle

The Bottom Line Through the Children’s Advertising Review Unit’s (CARU) routine monitoring activities, CARU opened an investigation into the “Vlad and Niki” YouTube Channel. By its own description, the Vlad and Niki YouTube channel “is the global preschool phenomenon and highest-rated kids Continue Reading

Alert - June 13, 2024

O’Dwyer’s Public Relations | Influencing the Best Outcome with Influencers

March 6, 2024 by Calin Dixon

Influencer marketing has surged in popularity in recent years — remarkably at the very same time leading commentators from the New York Times and elsewhere have reported on the decline of the news media and its troubling future. Even non-celebrity endorsers offer enormous power over people in a Continue Reading

Are Your Influencers Putting You at Risk?, Publication - March 6, 2024

CARU’s New Metaverse Guidelines: Safeguarding Children in the Digital Frontier

October 11, 2023 by Calin Dixon

The Bottom Line The  Children’s Advertising Review Unit (CARU), a division of BBB National Programs, recently announced guidelines for child-directed advertising and privacy in the metaverse (the Metaverse Guardrails). Although the metaverse creates innovative, educational and entertaining Continue Reading

Alert, Exploring the Metaverse and Web 3.0 – More than Crypto and NFTs - October 11, 2023

D+G Hosted Event | Welcome to the New Era of Influencer Marketing: Reaping the Rewards while Reducing Your Risk

September 13, 2023 by Patrick Quinn

The Quick Details Date: Wednesday, September 13, 2023Time: Registration - 6:00 pm (EDT) | Presentation - 6:30 - 7:30 pm (EDT) | Networking - 7:30 pm (EDT) Location: Davis+Gilbert LLP (1675 Broadway, New York, NY)RSVP by: September 6, 2023 Session Overview It's a wide digital Continue Reading

Are Your Influencers Putting You at Risk?, Event - September 13, 2023

The Deep Dive: FTC Updates Endorsement Guides for Modern Marketing and Advertising

July 11, 2023 by Catherine Nagle

The Bottom Line The FTC has revised its Endorsement Guides to take into account how businesses reach modern consumers in the digital era. Brands, agencies and influencers should revisit their standard policies and practices now to ensure they comply with the FTC’s new guidance.Many commonly used Continue Reading

Alert, Are Your Influencers Putting You at Risk?, The Fine Print: Stay in Compliance without Losing Your Edge - July 11, 2023

Roblox Found in Violation of CARU’s Advertising Guidelines

June 8, 2023 by Calin Dixon

The Bottom Line The Children’s Advertising Review Unit (CARU), a self-regulatory organization that monitors advertising directed to children under the age of 13, found Roblox violated its Self-Regulatory Advertising Guidelines. CARU claimed that advertising on Roblox often did not include Continue Reading

Alert, Are Your Influencers Putting You at Risk?, Exploring the Metaverse and Web 3.0 – More than Crypto and NFTs - June 8, 2023

SUBTA SubSummit 2023 | Maximize Your Brand—But Don’t Forget About the Law! The Legal Minefields of Influencer Marketing, Content Streaming, Free Trials and More

June 1, 2023 by Julianne Jones

Quick Details Date | June 1, 9:30 AM CT Location | Sheraton Downtown Dallas, New Orleans Theater Presenter Session Overview Subscription-based companies are constantly building on strategies to capitalize on interactive influencer campaigns, stream engaging content, and capitalize on Continue Reading

Are Your Influencers Putting You at Risk?, Buy Now: Avoiding the Pitfalls of Online Retailing, Emerging Issues, Event - June 1, 2023

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