Michael C. Lasky, Partner/Chair of the Public Relations Law Practice Group and Co-Chair of the Litigation Practice Group at Davis+Gilbert will speak at a session titled "How Social Media is Affecting PR and Marketing" during the Worldcom Americas Conference to be held in Minneapolis on October Continue Reading
OMMA@Advertising Week New York | The FTC’s Influencer Marketing Guidelines
Allison Fitzpatrick, Davis+Gilbert Advertising + Marketing partner, will speak during a session entitled "The FTC's Influencer Marketing Guidelines" at the OMMA Programmatic Forum during OMMA@Advertising Week to be held in New York on September 27th. Session Overview In early September, the Continue Reading
Instagram Adds Paid Partnership Tool for Transparency
The Bottom Line The new Instagram branded content tool is intended to provide greater transparency in the social media space by disclosing relationships between influencers and brands.Implementing this tool appears to be Instagram’s response to the FTC’s growing concern about paid endorsements on Continue Reading
INNOVATE: NY Presented by the Advertising Club of New York | How To Survive Thrive As An Independent Agency: Best Practices for Owners Preparing for Sale and Key Legal Advertising Tips
Davis+Gilbert is a proud sponsor of The Advertising Club of New York’s INNOVATE:NY program to be held in New York on July 11. This invitation-only program is one in a series of business solution programs. Jason M. Abramson, partner, Corporate + Transactions Practice Group and his co-presenter Continue Reading
TrendSeeder and Davis+Gilbert TrendSense Panel | Proximity Marketing
TrendSeeder and Davis+Gilbert will host its third panel in our ongoing TrendSense event series. Earlier this spring, we explored the impact of social media influencers on building a brand and creating successful marketing strategies. This next panel will discuss the growing importance of proximity Continue Reading
NYSBA Bright Ideas | Using Third Parties’ Trademarks: Unpacking
TrendSeeder and Davis+Gilbert FashionSense 360 Panel | Social Media Influencers
TrendSeeder and Davis+Gilbert will host its second panel in our ongoing FashionSense 360 event series. Last fall, we explored brand relevance in today's ever-changing consumer landscape. This next panel will be focused on the impact of Social Media Influencers on building a brand and creating Continue Reading
ANA Advertising Law & Public Policy Conference
Davis+Gilbert is a proud sponsor of the 2017 Association of National Advertisers Advertising Law & Public Policy Conference to be held in Washington, D.C. on March 28-29. Session Overview Ronald R. Urbach, chairman of Davis+Gilbert and co-chair of the firm’s Advertising + Marketing Continue Reading
Advertising Week Europe | Going Global 3.0 + Long Live the Independence
Davis+Gilbert is a proud partner of Advertising Week Europe 2017, taking place in London March 20-24. Ronald R. Urbach, chairman of the firm and co-chair of the Advertising + Marketing practice group, will moderate two panel sessions (details below). For more information, visit the Advertising Continue Reading
New Federal Law Protects Consumer Reviews of Products and Services
The Bottom Line Companies that utilize form contracts, including online terms and conditions, to try to prevent consumers from posting negative reviews about its products, services or conduct, should review their contracts immediately to ensure that they are in compliance with the new law and Continue Reading