5th Edition: Trends in Marketing Communications Law Throughout 2018, publishers, marketers and agencies will continue to employ new technologies, products and services to address evolving consumer privacy, advertiser transparency and brand safety issues. Among the new consumer privacy Continue Reading
Two Bills Introduced in U.S. Senate Seek to Enhance Consumer Privacy Protections
The Bottom Line With the Facebook data breach, GDPR, and security issues attracting much attention these days, Congress has introduced two bills aimed at providing broader consumer privacy protections: The CONSENT Act and the Social Media Privacy Protection and Consumer Rights Act of 2018. While Continue Reading
MediaPost Search Insider Summit | GDPR Is Coming – Are Search Marketers Ready?
On April 26, Gary Kibel, Davis+Gilbert Privacy + Data Security partner, will speak at a session titled at "GDPR Is Coming – Are Search Marketers Ready?" and at a roundtable titled "Preparing for GDPR" at MediaPost's Search Insider Summit taking place in Captiva, Florida. At the Spring Continue Reading
U.S. Ad Tech Companies Collecting EU Data Must Prepare for the GDPR
The Bottom Line With fines that can reach up to €20 million or 4% of worldwide annual revenue, the cost of non-compliance under the GDPR could be much more significant than it has been under the prior data privacy framework in the EU. With a little more than one month before the GDPR becomes Continue Reading
Privacy + Data Security Seminar | GDPR & Ad Tech: Examining the IAB Europe Transparency & Consent Framework
With the European Union's General Data Protection Regulation (GDPR) compliance deadline looming, ad tech companies, agencies, advertisers and publishers have been searching for a way to manage the new policies for transparency and consent for behavioral advertising that take effect on May 25, 2018. Continue Reading
South Dakota Becomes 49th State to pass Data Breach Notification Law
The Bottom Line A patchwork of state, federal and international rules impose data breach notification obligations on companies.Every company subject to these rules must have a data breach response plan in place that complies with each state's requirements. Once it becomes law, a bill passed Continue Reading
AdExchanger | PII May No Longer Be The Third Rail Of Ad Tech
With GDPR Deadline Looming, Ad Tech Community Proposes Collaborative Industry Solution
The Bottom Line Ad tech companies, and all other businesses subject to the GDPR, are facing an imminent compliance deadline. Companies may be able to seek GDPR-compliant solutions through their own internal initiatives, using third-party services or collaborating with others in the Continue Reading
Davis+Gilbert, Evidon and Lewis Silkin Seminar | Ad Tech, Privacy and GDPR – The Time Is Now
As an industry driven by data, the ad tech industry has always focused on privacy issues in connection with its data collection and use practices, such as retargeting, profiling, analytics and cross-device tracking. Companies in the ecosystem have many legal and self-regulatory obligations in order Continue Reading
T Minus 1 Year Until GDPR: Are You Ready for Take Off?
The Bottom Line It remains to be seen what will happen after the GDPR becomes effective on May 25, 2018. The GDPR compliance roadmap can be helpful for any organization that collects or processes personal data, whether or not an organization in or outside of the EU believes it is subject to the Continue Reading