TikTok’s owner ByteDance is reportedly developing a separate version of the app for the United States to comply with U.S. law and avoid a full ban — a move that could reshape the platform’s core experience. Jim Johnston, a partner in the Advertising + Marketing Practice Group at Davis+Gilbert, Continue Reading
Business Insider | States Are Cracking Down on Mommy Bloggers. It’s About Time.
Since the early 2000’s, the family and child influencer industry has grown tremendously. Following two decades of explosive growth in this trend, lawmakers across the country are stepping in and attempting to regulate it. Davis+Gilbert Advertising + Marketing partner Allison Fitzpatrick was Continue Reading
California’s New Laws Will Change the Way Marketers Engage Child Influencers
The Bottom Line On September 26, 2024, California Governor Gavin Newson signed two pieces of legislation, Assembly Bill 1880 and Senate Bill 764, providing significant protections to children who perform or are otherwise featured in online content. With the rapid rise of child influencers, Continue Reading
New Laws Protecting Child Influencers: What Marketers and Influencers Need To Know
The Bottom Line With the start of a new school year, parents and children across the country are purchasing new clothes and school supplies, while marketers and agencies are working hard to develop new “back to school” campaigns to ensure their brands are top of mind for shoppers. Continue Reading
Axios | Classic Hollywood Laws Inspire Shields for Kids in Multibillion Influencer Industry
Laws protecting children from exploitation in the influencer industry are being enacted to ensure kids receive a share of the profits from brand deals. Davis+Gilbert Advertising + Marketing partner Allison Fitzpatrick was quoted multiple times in this Axios article, "Classic Hollywood Laws Continue Reading
Will the Hot Bot Summer Cool Off This Fall?
Recent Generative AI Developments to Consider this Fall Overview Continue Reading
SUBTA SubSummit 2023 | Maximize Your Brand—But Don’t Forget About the Law! The Legal Minefields of Influencer Marketing, Content Streaming, Free Trials and More
Quick Details Date | June 1, 9:30 AM CT Location | Sheraton Downtown Dallas, New Orleans Theater Presenter Session Overview Subscription-based companies are constantly building on strategies to capitalize on interactive influencer campaigns, stream engaging content, and capitalize on Continue Reading
The Risks and Rewards of Generative AI
From generating sophisticated music, artwork, text and video to having a conversation, passing complex standardized tests and, even, as one hapless New York Times journalist chronicled in a now-viral article, professing love for humans, “generative AI” is revolutionizing the way that we create and Continue Reading