7th Edition: Trends in Marketing Communications Law 2019 witnessed a landmark change in one of the most controversial matters plaguing college sports: the National Collegiate Athletic Association (NCAA) rule prohibiting student-athletes from accepting compensation for the use of their name, image Continue Reading
Privacy & Data: Beyond the CCPA
7th Edition: Trends in Marketing Communications Law As the proliferation of connected devices, applications and other technology continues, the opportunities for the use and misuse of consumer data have also grown. With new and massive data breaches constantly entering the news cycle, lawmakers Continue Reading
CCPA: A Privacy Conundrum
7th Edition: Trends in Marketing Communications Law After much anticipation, the California Consumer Privacy Act (CCPA) took effect on January 1, 2020, becoming the most comprehensive privacy law in the U.S. CCPA provides California residents rights regarding the collection, use and sale of their Continue Reading
CCPA Employee Exemptions Are Extended and California AG Is Actively Enforcing the CCPA
The Bottom Line The California legislature has passed AB 1281, extending the CCPA’s temporary exemptions for certain B2B and employment information for one year until January 1, 2022.If the CPRA ballot initiative passes in California’s general election this November, the exemptions will expire Continue Reading
AdExchanger | Huge Issue on the November 2020 Ballot – No, Not That One. CCPA 2.0!
AdExchanger | The California Data Broker Registry’s Growing Significance for Ad Tech
While CCPA Enforcement Looms and Regulations Are Delayed, a New Privacy Bill May Be Headed for the Ballot in California
The Bottom Line With CCPA regulations yet to be finalized and the possibility of further changes on the horizon, CCPA compliance remains a moving target. The CPRA — which has been dubbed “CCPA 2.0” — may be headed for the November 2020 ballot in California. Businesses that collect personal Continue Reading
Is Change Finally Bruin’ or is it a Trojan Horse? NCAA Takes Action on Name, Image and Likeness Rights
The Bottom Line The NCAA recommendations to permit student-athletes to earn compensation for the use of their name, image and likeness rights should be viewed as a tentative step forward in the long-running battle over student-athlete rights. Yet, a closer examination reveals significant Continue Reading
Los Angeles and San Francisco Issue New Legislation and Employer Guidance in Response to COVID-19 Pandemic
The Bottom Line With the passage of the Los Angeles Supplemental Paid Sick Leave Ordinance, large employers with 500 or more employees in Los Angeles or 2,000 or more employees nationwide who are not covered by the federal Families First Coronavirus Response Act should be prepared to provide up to Continue Reading
COVID-19: A Guide to Analyzing Risks for Marketers and Agencies
The Bottom Line In this rapidly evolving and fluid situation caused by the COVID-19 pandemic, all parties at the table should keep in mind the following high level considerations when assessing their individual situation and how to proceed:Consider how risk for all parties can be mitigated by Continue Reading