While influencer marketing continues to grow, it is important to notice the ever changing nature of social media. As the Federal Trade Commission reviews the rules for advertising aimed at children, how will this affect child influencers and their earning potential? Allison Fitzpatrick was quoted Continue Reading
Law360 | 6 Gender-Affirming Health Care Appeals Attys Should Watch
Discrimination lawsuits challenging state-level and other health plan exclusions involving gender-affirming care have quickly caught the attention of the federal courts, increasing the chances that it will escalate to the U.S. Supreme Court and, among other things, affect employer health plans. Alan Continue Reading
The New York Sun | Feds Ready to Crack Down on Online ‘Influencers’ and Endorsements
How will the FTC’s updated Endorsement Guides impact how advertisers approach social media partnerships with influencers? In addition to ensuring influencers use clear and proper disclosures, the FTC wants to ensure that influencers only express their true and honest opinions when endorsing a Continue Reading
The Wall Street Journal | New FTC Guidelines Could Prompt Marketers, Influencers to Revisit Endorsement Practices
Last week, the FTC published their long-awaited updated endorsement guidelines. The updated guidelines focus on how influencers, celebrities and virtual influencers disclose their relationship with brands. Allison Fitzpatrick provided her comments and was quoted multiple times in this Wall Street Continue Reading
AdExchanger | Why YouTube Has A ‘Safe Harbor’ From Copyright Infringement
It is no surprise that you can find a plethora of copyrighted content on YouTube these days, from movies to shows. Although the Digital Millennium Copyright Act (DMCA) is in place to regulate copyrighted content on YouTube, there are legal exceptions. Gary Kibel provides his observations on how DMCA Continue Reading
PRWeek | Liv Golf Tees up Pressing Fara Questions for Agencies
Michael Lasky and Louis DiLorenzo were quoted in the PRWeek article, "Liv Golf Tees up Pressing Fara Questions for Agencies". Continue Reading
The Wall Street Journal | PGA Tour Deal With LIV Golf Puts Sponsors on the Spot
Gary Kibel was quoted in The Wall Street Journal article, "PGA Tour Deal With LIV Golf Puts Sponsors on the Spot". Continue Reading
PRovoke Media | Agencies Say Rise In Client Non-Payment Makes For “A Scary Proposition”
As many public relations and marketing communications firms are experiencing a disturbing increase in write-offs, non-payment and bad debts, it is more important than ever to update client contracts to protect against these unfortunate occurrences – no matter the size, specialties or location of the Continue Reading
AdExchanger | What TV Advertisers Need To Know About ACR In 2023
Gary Kibel was quoted in an AdExchanger article, "What TV Advertisers Need To Know About ACR In 2023." Continue Reading
Law.com’s Corporate Counsel | SVB’s Failure May Constrict Flow of Capital to Some Startups
Joseph Cioffi was quoted in a Law.com's Corporate Counsel article, "SVB's Failure May Constrict Flow of Capital to Some Startups." Continue Reading