The Bottom Line Celebrities not only need to comply with the FTC Endorsement Guides but also need to comply with the SEC’s disclosure rules when endorsing ICOs, or risk facing charges similar to those brought against Khaled and Mayweather.These recent charges reflect the SEC’s concern around the Continue Reading
PR Week | Regulators Are Watching the Entire Influencer Ecosystem
AdExchanger | California’s Anti-bot Law Raises the Stakes for the Use of AI Influencers
Convince & Convert | Nine Best Practices for Influencer Marketing Agreements
Notice Period Is Over: Regulators Heighten Focus on Individual Influencers
5th Edition: Trends in Marketing Communications Law Regulators and public watchdog groups intensified their focus on paid influencer marketing campaigns in 2017. Last spring, in the wake of petitions published by groups such as Public Citizen and TruthInAdvertising.org, which flagged "suspicious" Continue Reading
Ad Exchanger | Virtual Influencers: Great Potential and Many Legal Unknowns
Association of Corporate Counsel’s Southern California Chapter Program | Advertising in the Social Media and Digital Age: The National Advertising Division and the Role of Self-Regulation
Davis+Gilbert is a proud sponsor of the Southern California Association of Corporate Counsel. Ronald R. Urbach, Chairman of Davis+Gilbert and Co-Chair of the firm’s Advertising + Marketing group, will speak at a session titled "Advertising in the Social Media and Digital Age: The National Continue Reading
Association of National Advertisers’ Brand Activation Law Members Only Conference | Negotiating Influencer and Brand Ambassador Agreements
Paavana L. Kumar, Davis+Gilbert Advertising + Marketing associate, will speak during a session titled "Negotiating Influencer and Brand Ambassador Agreements" with co-presenter Daniel Nemet-Nejat, Senior Counsel at Home Box Office, at an Association of National Advertisers’ Brand Activation Law Continue Reading
Campaign US | The Warnings Were Real: How to Avoid Regulatory Action Against Influencers
Worldcom Americas Conference | How Social Media Is Affecting PR and Marketing
Michael C. Lasky, Partner/Chair of the Public Relations Law Practice Group and Co-Chair of the Litigation Practice Group at Davis+Gilbert will speak at a session titled "How Social Media is Affecting PR and Marketing" during the Worldcom Americas Conference to be held in Minneapolis on October Continue Reading