Paavana L. Kumar, Davis+Gilbert Advertising + Marketing associate, spoke on influencer marketing during a panel at the Second Annual Social Media Summit held in New York City on June 13. Continue Reading
Notice Period Is Over: Regulators Heighten Focus on Individual Influencers
5th Edition: Trends in Marketing Communications Law Regulators and public watchdog groups intensified their focus on paid influencer marketing campaigns in 2017. Last spring, in the wake of petitions published by groups such as Public Citizen and TruthInAdvertising.org, which flagged "suspicious" Continue Reading
Ad Exchanger | Virtual Influencers: Great Potential and Many Legal Unknowns
Association of Corporate Counsel’s Southern California Chapter Program | Advertising in the Social Media and Digital Age: The National Advertising Division and the Role of Self-Regulation
Davis+Gilbert is a proud sponsor of the Southern California Association of Corporate Counsel. Ronald R. Urbach, Chairman of Davis+Gilbert and Co-Chair of the firm’s Advertising + Marketing group, will speak at a session titled "Advertising in the Social Media and Digital Age: The National Continue Reading
Campaign US | The Warnings Were Real: How to Avoid Regulatory Action Against Influencers
TrendSeeder and Davis+Gilbert FashionSense 360 Panel | Social Media Influencers
TrendSeeder and Davis+Gilbert will host its second panel in our ongoing FashionSense 360 event series. Last fall, we explored brand relevance in today's ever-changing consumer landscape. This next panel will be focused on the impact of Social Media Influencers on building a brand and creating Continue Reading
FTC Tells Influencers to Disclose Connections on Social Media
The Bottom Line The FTC’s letters to influencers and marketers highlight the importance of ensuring that "material connections" between influencers and marketers are "clearly and conspicuously" disclosed. Marketers should review their social media marketing policies because failure to comply could Continue Reading
Fordham Law School’s Media and Entertainment Law Society Symposium | Keeping Up with the FTC: Social Media Influencers and Developing Ad Law
Paavana L. Kumar, Davis+Gilbert Advertising + Marketing associate, will speak during a session titled "Keeping up with the FTC: Social Media Influencers and Developing Ad Law" at Fordham Law School's Media and Entertainment Law Society Symposium to be held in New York on February 23. Symposium Continue Reading
American Association of Advertising Agencies’ Advertising Legal & Regulatory Webinar | Advertising & the Law: Social Media Dynamics
Ronald R. Urbach, chairman of the firm and co-chair of the Advertising + Marketing Practice Group, will present a webinar titled "Advertising & the Law: Social Media Dynamics" as part of the American Association of Advertising Agencies' (4A's) Advertising Legal & Regulatory Webinar Series Continue Reading