The 2024 awards season has been filled with snubs, influencers on the carpet, groundbreaking wins and acceptance speeches that have echoed throughout Hollywood. While some awards shows are stricter than others about brand participation in social media, it’s another winning year for all brands tuning Continue Reading
Navigating the Subscription Maze: Staying on Top of Auto-Renewal Legislation in 2024
If you’re operating a subscription-based company in 2024, strap in for a wild ride through the maze of auto-renewal laws! Continue Reading
Natural Selection: NY Federal Court Dismisses “Natural” Personal Care Claims, Decertifies Class
The Bottom Line In a departure from several California court rulings on the same issue, a New York federal judge has decertified three classes of consumers seeking to recover damages for allegedly deceptive “natural” labeling claims on Tom’s of Maine toothpaste and deodorant products. The Continue Reading
FTC Settles with Subscription-Based Business for Alleged Discriminatory & Deceptive Practices
The Bottom Line Online cash advance provider FloatMe Corp. will pay $3 million as part of a settlement with the Federal Trade Commission (FTC) for allegations of unfair and deceptive tactics against customers. The settlement, announced January 22 by the FTC, came after the Continue Reading
The IRS Releases Grab Bag Guidance on the SECURE 2.0 Act
The Bottom Line Almost a year after the SECURE 2.0 Act of 2022 was enacted as part of the Consolidated Appropriations Act, 2023, the IRS released guidance (Notice 2024-2) in the form of a grab bag Q&A aptly named “Miscellaneous Changes Under the SECURE 2.0 Act of 2022.” The Notice covers Continue Reading
2024 Top 10 Advertising + Marketing Trends: Balancing Risks & Rewards
The marketing and advertising landscape in 2024 presents a complex tapestry of evolving regulations, groundbreaking technological advancements and shifting consumer behaviors. These changes are not just trends: they are signals of a fundamental transformation in the way brands connect with their Continue Reading
U.S. Department of Labor Publishes Final Rule on Independent Contractor Status
The Bottom Line The U.S. Department of Labor (DOL) released a final rule that changes how potential employers assess whether a worker is an employee or an independent contractor under the Fair Labor Standards Act (FLSA). The final rule, issued January 9, 2024, was published in the Federal Continue Reading
The Garden State Has a New Privacy Law (You Got a Problem With That?)
The Bottom Line On January 16, 2024 Governor Phil Murphy signed into law New Jersey Senate Bill 332 (SB332). The new law will go into effect on January 15, 2025. New Jersey joins 12 other states that have passed comprehensive privacy laws. Threshold Requirements SB332 applies to Continue Reading
2024 Privacy Issues: New Laws & Requirements Reshape Compliance
The Bottom Line As we step into 2024, the privacy regulation landscape continues to evolve rapidly, presenting significant challenges for businesses. We're seeing more privacy laws from individual states, which creates a complex web of compliance requirements across different regions. Continue Reading
FCC Votes to Enact Proposed Rule to Close the Lead Generator Loophole
The Bottom Line The Federal Communications Commission (FCC) adopted a rule that is designed to close the lead generator loophole related to robocalls and robotexts. The FCC’s 4-1 vote on December 13, 2023, resulted in a change that could dramatically increase the potential for lawsuits Continue Reading