Quick Details
- Date June 12, 2024
- Time 12:00 – 12:45 pm ET
- Location Webinar
In partnership with The PR Council, the only U.S.-based association dedicated to agencies with public relations offerings, Davis+Gilbert is proud to present a special series of four webinars. The Entrepreneur Master Class series is designed for agency leaders and entrepreneurs eager to safeguard and enhance the value of their agencies. Across the four sessions, Davis+Gilbert attorneys will delve into contract management, agency valuation, talent retention strategies and navigating the evolving landscape of generative AI.
Session Overview
In this second session, Michael Lasky (Chair, Public Relations) and Brad Schwartzberg (Partner/Co-Chair, Corporate + Transactions) will present an essential primer on agency valuation, offering a deep dive into the metrics, methodologies and market trends that determine your agency’s value. They will guide attendees through understanding financial health, strategic positioning and how to leverage this knowledge for sustained growth and investment attractiveness.