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Association of National Advertisers One Day Conference | NIL and Athlete Sponsorships: The Changing Landscape

September 14, 2021 by Patrick Quinn

On September 14, Davis+Gilbert Entertainment + Sports partner Jim Johnston and Davis+Gilbert Entertainment + Sports associate Andrew Richman will speak during a webinar titled “NIL and Athlete Sponsorships: The Changing Landscape” hosted by the Association of National Continue Reading

Event, Getting in the Game of College Athletics, Media and Marketing - September 14, 2021

A Game of Inches: Measuring Sports Sponsorship Value and Planning for a Post-Covid World

July 28, 2020 by Patrick Quinn

The Bottom Line As major sports begin to plan for play in the COVID-19 era, leagues, teams and brands should each be rethinking their approach to sponsorships to:Examine the assumptions built in to the sponsorship;Reevaluate how to measure the elements of the partnership; andEngage in advance Continue Reading

Alert, Demystifying COVID-19 Complexities and Thriving in Uncertain Times, Getting in the Game of College Athletics, Media and Marketing - July 28, 2020

Wait, There’s a Catch — Rule 40 Personal Sponsor Commitment Issued Ahead of 2020 Tokyo Olympics

February 11, 2020 by Patrick Quinn

The Bottom Line The Personal Sponsor Commitment, part of the revised Rule 40 Guidelines, creates a contractual relationship between athlete personal sponsors and the USOPC, which poses challenges and risks for sponsors. Marketers seeking to leverage Olympic athletes during the 2020 Tokyo Games Continue Reading

Alert - February 11, 2020

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