The Bottom Line Just about everyone dreams of participating in the Olympics – walking among the parade of nations, being draped with a bronze, silver, or maybe even gold, medal. Most learn at an early age that we possess neither the skill nor the single-minded discipline necessary to fulfill Continue Reading
Network Advertising Initiative (NAI) | 2023 Summit – Digital Advertising, Privacy and Regulation: A Panoramic View
Davis+Gilbert is a proud sponsor of the 2023 Network Advertising Initiative (NAI) Summit to be held in Seattle, WA on May 17-18. The Summit will feature in-depth interactive discussion around policy challenges and opportunities facing our industry, as well as the latest developments regarding new Continue Reading
Association of National Advertisers One Day Conference | NIL and Athlete Sponsorships: The Changing Landscape
On September 14, Davis+Gilbert Entertainment + Sports partner Jim Johnston and Davis+Gilbert Entertainment + Sports associate Andrew Richman will speak during a webinar titled “NIL and Athlete Sponsorships: The Changing Landscape” hosted by the Association of National Continue Reading
A Game of Inches: Measuring Sports Sponsorship Value and Planning for a Post-Covid World
The Bottom Line After four months of pausing operations, major sports leagues are beginning the process of restarting or resuming their seasons. As they do so, they must evaluate the state of both large and small sponsorships that span a wide range of industries. At the same time, sponsors must Continue Reading
Wait, There’s a Catch — Rule 40 Personal Sponsor Commitment Issued Ahead of 2020 Tokyo Olympics
The Bottom Line Following the revision of the Rule 40 Advertising Guidelines (Guidelines), the United States Olympic & Paralympic Committee (USOPC) has issued the Personal Sponsor Commitment, which binds a U.S. Olympic athlete’s personal sponsors to the Guidelines and provides the USOPC Continue Reading