The Bottom Line It should come as no surprise to companies that they should not be purchasing or posting fake reviews of their products as a way to improve sales to customers. The action against Cure Encapsulations and its owner shows that the FTC is interested in taking action to halt the Continue Reading
Mastercard Announces New Free Trial Rules for Merchants
The Bottom Line Companies that engage in negative option and subscription-based marketing must comply with various federal and state laws governing their practices. The proposed Mastercard rules will add another set of requirements to this compliance landscape. Marketers should prepare to comply Continue Reading
TrendSeeder Innovation Series | Fashion Panel: Profile of the New Consumer
Davis+Gilbert is a proud sponsor of the ongoing TrendSeeder Innovation Series. The latest installment of the series, "Fashion Panel: Profile of the New Consumer," will take place on May 15. The world of fashion is changing and so is the consumer. A panel of industry experts will explore these Continue Reading
Retail X Series | What Retailers Look for from Startups
Davis+Gilbert is a proud sponsor of the ongoing Retail X series. The program "What Retailers Look for from Startups," will be held at the firm's office on May 8. About Retail X Retail X is a monthly boot camp for early stage, retail-related startups as they launch their businesses. This is a Continue Reading
Retail X Series | Building Your Retail Advisory Board
Davis+Gilbert is a proud sponsor of the ongoing Retail X series. The program "Building Your Retail Advisory Board" will be held at the firm’s office on April 11. About Retail X Retail X is a monthly boot camp for early stage, retail-related startups as they launch their businesses. This is a Continue Reading
Retail X Series | Early Stage Retail Tech Sales, Pilots and Contracts
Davis+Gilbert is a proud sponsor of the ongoing Retail X series. The program will be held at the firm’s office on March 6. About Retail X Retail X is a monthly boot camp for early stage, retail-related startups as they launch their businesses. This is a "Retail 101" class for startups in the Continue Reading
TrendSeeder Innovation Series Panel | New Retail Formats
Davis+Gilbert is a proud sponsor of the ongoing TrendSeeder Innovation Series. The "New Retail Formats" program will focus on the rapidly changing landscape of the physical store and how to achieve success by engaging with the new shopper and will be held on February 26 in New York Continue Reading
Retail X Series | B2B Getting to Traction
Davis+Gilbert is a proud sponsor of the ongoing Retail X series. About Retail X Retail X is a monthly boot camp for early stage, retail-related startups as they launch their businesses. This is a "Retail 101" class for startups in the retail tech, ecommerce, fashion tech and consumer Continue Reading
MarketingDIVE | Four Major Legal Issues Facing Online and Traditional Retailers
TrendSeeder and Davis+Gilbert TrendSense Panel | Commerce & Content in Fashion and Beauty
TrendSeeder and Davis+Gilbert will host its third panel in our ongoing TrendSense event series. Earlier this summer, we discussed the growing importance of proximity and beacon marketing on the evolving retail landscape. Our next panel will focus on the increasingly vital role the interplay of Continue Reading