In an era where AI and automation are transforming how we work, it’s tempting to double-down solely on technical proficiency, but people skills are proving indispensable. Jason Brandt of CommPRO recently explored this dynamic in an article featuring insights from Davis+Gilbert Public Relations Continue Reading
PRovoke Media | “No Agencies Will Be Unscathed”: How Trump’s Trade Tariffs Could Hit The Comms Industry
The long-term implications of President Trump’s sweeping tariffs on manufactured goods may be up for debate, but the current level of stress which many businesses are experiencing is not. Michael Lasky was quoted in this PRovoke Media article that explores how these global trade moves are Continue Reading
O’Dwyer’s Public Relations | Influencing the Best Outcome with Influencers
Influencer marketing has surged in popularity in recent years — remarkably at the very same time leading commentators from the New York Times and elsewhere have reported on the decline of the news media and its troubling future. Even non-celebrity endorsers offer enormous power over people in a Continue Reading
Davis+Gilbert 2023 Public Relations Industry Trends Report
Davis+Gilbert’s 11th annual confidential survey of public relations industry firms had the highest level of participation in the history of this report. The results demonstrate the significant trends and challenges in the sector. Fewer firms than last year experienced increases in either revenue or Continue Reading