The long-term implications of President Trump’s sweeping tariffs on manufactured goods may be up for debate, but the current level of stress which many businesses are experiencing is not.
Michael Lasky was quoted in this PRovoke Media article that explores how these global trade moves are creating ripple effects across PR and marketing agencies — from shrinking client budgets and supply chain uncertainty to shifting stakeholder expectations and rising demand for strategic counsel.
In the article, Michael provides guidance on how the uncertainty may cause some brands and companies whose businesses are affected by the global supply chain and high tariffs to feel pressure on their profit margins. He emphasizes that firms will need to prioritize flexibility in their workflows and hiring. Firms will also need to re-examine the suspension and termination clauses in their existing and new forms of client contracts.
Whether you’re in-house or agency-side, this is a crucial moment to reflect on your positioning, capabilities and resilience.
Read the full article below for more insights from Michael Lasky and other industry leaders.