The Bottom Line The Children’s Advertising Review Unit (CARU), a division of BBB National Programs, recently announced guidelines for child-directed advertising and privacy in the metaverse (the Metaverse Guardrails). Although the metaverse creates innovative, educational and entertaining Continue Reading
Roblox Found in Violation of CARU’s Advertising Guidelines
The Bottom Line CARU will continue to monitor Roblox to ensure compliance with Roblox’s policies and the CARU Advertising Guidelines.Brands that direct content toward children under age 13 should ensure that any disclosures are clear and conspicuous in language that children can easily Continue Reading
Faced with Increasing Pressure, Roblox Adopts New Advertising Standards
The Bottom Line Brands are restricted from showing advertising content to Roblox users under 13 years old and must use the platform’s PolicyService API to ensure only users aged 13 or older can view their advertising content.Brands should consult with legal counsel if they are unsure whether Continue Reading
Jury Awards Six-Figure Damages to Hermès in First Major NFT Decision
The Bottom Line Brands should monitor whether and how their trademarks are being used in new technologies and know that such use is still subject to traditional principals of trademark law.Creators should be aware of the limits of First Amendment protection, particularly when dealing with Continue Reading
Practising Law Institute | Hot Topics in Advertising Law Conference 2022
Ashima A. Dayal, Davis+Gilbert Advertising + Marketing partner, will Co-Chair the Practising Law Institute’s “Hot Topics in Advertising Law 2022.” On July 13, she will be speaking in three sessions: “Hot Topics in Commercial Production,” “Advertising Issues Using Digital Devices” and "Ethics for Continue Reading