Quick Details
- Date | May 21 – 22, 2025
- Location | San Francisco, CA
Davis+Gilbert is proud to sponsor the 2025 NAI Summit: Moving Privacy Forward on May 21-22 in San Francisco, California. On Wednesday, May 21, Gary Kibel (Partner, Privacy, Technology + Data Security) will participate in a session titled “Are “Authorized Agent” Providers Delivering on the Promise of Easier Consumer Privacy Requests?”
Are “Authorized Agent” Providers Delivering on the Promise of Easier Consumer Privacy Requests?
Wednesday, May 21, from 3:25 – 4:10 PM PT
With consumers interacting with so many different businesses online, laws in some states seek to address challenges consumers may face in exercising their rights at scale by requiring businesses to honor certain consumer privacy requests submitted not just by consumers themselves, but also by “authorized agents” designated by consumers to act on their behalf.
In practice, however, the exercise of consumer rights by authorized agents has been rife with challenges. On the one hand, some authorized agent providers are overpromising what they can do for consumers and or failing to make clear what consumers’ privacy rights are; and on the other, some businesses receiving request from authorized agents are challenged to respond to high volumes of requests by properly verifying them and responsibly processing excessive consumer personal information that may be included by authorized agents in the requests. A lack of clear standards in the authorized agent space is contributing to these problems. So where can we go from here? In this panel, Summit attendees will learn:
- How (and whether) different state privacy laws empower authorized agents to act on behalf of consumers
- How authorized agent providers present their services to consumers and how they are structuring requests to businesses
- The challenges ad-tech companies face in processing and responding to authorized agent requests that lack standardization and include excessive consumer personal information
- What prospects exist for improving authorized agent services, both from the consumer perspective and to improve efficiency in business responses
Speakers
- Gary Kibel, Partner, Privacy, Technology + Data Security
- Rachel Glasser, Chief Privacy Officer, Magnite
- Zane Witherspoon, CEO, Superset
- Tom Daly, Founder & CEO, mePrism