Stuart Lee Friedel, Davis+Gilbert Advertising + Marketing Partner, will speak during a course titled, “Cosmetic Claims Support Studies: Practical Applications in Regulatory and Design Fundamentals” offered by The Center for Professional Advancement to be held in New Brunswick, New Jersey on June 19.
Course Overview
With the cosmetic industry striving to produce safer products, with novel claims to differentiate themselves in the market place, scientific resources must be highly focused on better testing products for their activity on the skin while simultaneously meeting all product claims. Establishing common criteria for justification of claims is a challenging aspect of product development since it needs to be customized for the purpose of use while matching the particular type of product.
This one-day accredited course is tailored to provide best practices for claims support and experimental design with a sound regulatory framework which will meet all government/agency requirements. In this course, Mr. Friedel will discuss the following areas of claims development:
- Consumer and Advertising Claims
- Types of Claims
- Basic Rules of Cosmetic Claim Substantiation
- Examples and Discussion
- Study design
- Basics of Design – Types
- Matching Design to Claim
- Data – Capture, Validation and Analysis
- Example Designs
Davis +Gilbert has arranged for a 10% registration discount for friends of the firm. To take advantage of the promotional rate, please reference code CD508 when you register here.