The Bottom Line The first substantial CCPA enforcement action should be a wakeup call for the advertising industry. California is aggressively policing the industry and looking closely at the third-party tracking mechanisms used on sites. With the CPRA just around the corner, more Continue Reading
AdExchanger | Utah’s And Connecticut’s Privacy Laws May Not Be That Different From The CDPA, CPRA And CPA – But Are You Ready?
California, Virginia and Colorado were just the beginning. Soon, the ad tech community will have even more state privacy laws to keep tabs on. On December 31, 2023, the Utah Consumer Privacy Act (UCPA) will go into effect, while the Connecticut Data Privacy Act is set to take effect on July 1, Continue Reading
FTC Seeks Public Comment on Updating its Guidance on Preventing Digital Deception
The Bottom Line The FTC is revising its Dot Com Disclosure Guides to address dark patterns and other forms of digital deception. The FTC plans to crack down on deceptive disclosures and other forms of digital deception; marketers should review their online disclosure practices to ensure Continue Reading
FTC to “Crack Down” on Ed Tech’s Use of Children’s Data
The Bottom Line The Federal Trade Commission (FTC) unanimously approved a Policy Statement that focuses on the Children’s Online Privacy Protection Act’s (COPPA’s) application to education technologies (Ed Tech) used in and by schools to support learning, including remote learning. This is Continue Reading
Draft CPRA Regulations Issued by the California Privacy Protection Agency
The Bottom Line The proposed Regulations include many changes and clarifications to aspects of the CPRA, including, but not limited to: the selling or sharing of consumer personal information to third parties; consumer notice and privacy policy requirements; recognition of opt-out preference Continue Reading
Reuters Legal News | You Looking At Me? — Cameras, Devices and Biometric Data
Connecticut Becomes Fifth State To Pass Comprehensive State Privacy Law
The Bottom Line Connecticut is the fifth state to enact a comprehensive consumer privacy law, but it certainly will not be the last.This new law adopts many themes from previous state laws, but as we are seeing, these laws all have unique aspects and are not identical to one another. As a result, Continue Reading
Utah Consumer Privacy Act Joins the Growing List of Comprehensive State Privacy Laws
The Bottom Line In the absence of a new comprehensive consumer privacy law on the federal level, states continue to propose their own laws.Utah has become the fourth state in the United States to enact such a law.There are similarities, but some differences, with the new laws in California, Continue Reading
AdExchanger | Surveillance Advertising: How Did The Advertising Industry Allow This Label?
California Privacy Protection Agency Delays Release of CPRA Regulations
The Bottom Line While businesses are eager to implement new compliance steps to meet the requirements of the CPRA and other new privacy laws, full compliance is not possible until regulators provide final rules stipulating how businesses can achieve such compliance. Therefore, businesses will Continue Reading