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Case Study

A Retail Leader Bests Itself: Nike’s House of Innovation

Nearly 25 years after introducing its flagship Niketown at 57th Street near Fifth Avenue in Manhattan, Nike sought to relocate its retail presence to a 68,000 square feet, 6-floor space in the heart of Fifth Avenue. But before Nike could transform the space, several New York-sized hurdles stood in Continue Reading

Case Study - Fall 2021

Resy & Amex Satisfy Appetites for Exclusive Dining Access

Craveable Restaurant Experiences When Resy announced it was being acquired by American Express, the deal capped off an exhilarating, four-year journey from start-up to exit. From its earliest days, Davis+Gilbert represented the digital restaurant reservation booking and management platform in its Continue Reading

Case Study - Fall 2021

Little Caesars’ Recipe for Success

Creativity and the Law In the fiercely competitive world of pizza, it’s a never-ending battle for market share and profits. For long-time Davis+Gilbert client Little Caesars, maintaining its position against its rivals is a feat of aggressive advertising and innovative product delivery. Continue Reading

Case Study - Fall 2021

Adtech Start-up Shuts Down a Competitor’s Lawsuit

Early Success Spurs a Competitor’s Attack When technology veterans from AOL, Microsoft and Google helped to found clean.io Inc., they knew their innovative software to combat malicious ads was its most valuable asset. The Baltimore-based start-up company helps publishers, advertising platforms Continue Reading

Case Study - September 21, 2021

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