Quick Details
- Date: October 9, 2025
- Time: 10:45-11:30 am
- Location: Santa Monica, CA
Session Details
It’s not new that the beauty industry has embraced AI— from content generation and influencer campaigns to product development and customer engagement—the legal and regulatory landscape is quickly evolving. Let’s take a look at the complex web of AI-related risks and regulatory requirements. Building a company-wide framework for responsible AI use, through internal policies and training
- Brand responsibility vs. platform liability: Who is accountable when AI goes wrong?
- Checking your Influencer, affiliate, and UGC (user-generated content) agreements for must-have AI clauses and disclosure terms
- Reviewing transparency best practices and disclosing AI use in
- Edited images, videos, and product claims
- AI-generated marketing content
- Exploring key considerations for contract-drafting in the age of AI
- Navigating The California Consumer Privacy Act (CCPA), GDPR, and cross-border compliance in AI workflows
Speaker
- Samanth Rothaus, Partner, Advertising + Marketing