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Event - April 9, 2025

The PR Council | Future-Proofing Your Agency: Critical Legal Strategies for Leaders | Session: Generative AI and Other Technologies

Quick Details

  • Date | April 9, 2025
  • Time | 12:00 – 1:00 PM ET
  • Location | Webinar

In partnership with The PR Council, the only U.S.-based association dedicated to agencies with public relations offerings, Davis+Gilbert is proud to present a special series of three webinars. The “Future-Proofing Your Agency: Critical Legal Strategies for Leaders” seminar series is designed to help member CEOs, CFOs and COOs navigate the complex legal landscape while driving sustainable growth. Covering key issues such as privacy regulations, employment law, and the emerging legal and ethical issues of new technologies like generative AI, these sessions will provide actionable insights to mitigate risk and seize new opportunities. Led by Davis+Gilbert partners, each seminar will equip agency leaders with the knowledge they need to protect their business, maintain compliance, and thrive in an evolving industry.

Session Overview

As agencies increasingly adopt AI-driven tools, new legal and ethical challenges arise. In this session, Samantha Rothaus (Partner, Advertising + Marketing) will explore the risks and opportunities of generative AI, intellectual property concerns, and regulatory developments, equipping leaders with the knowledge to integrate emerging technologies responsibly and strategically.

Learning Outcomes:

  • Understand the legal implications of using generative AI in creative and business operations.
  • Learn how to navigate intellectual property and copyright issues related to AI-generated content.
  • Develop strategies to implement AI responsibly while mitigating regulatory and ethical risks.

Presenter

  • Samantha Rothaus, Partner, Advertising + Marketing
Click here to register for this event

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Related People

  • Attorney Samantha Rothaus

    Samantha G. Rothaus

    Partner

    Area Of Focus

    • Advertising + Marketing
    • Intellectual Property + Media
    212 468 4868
    srothaus@dglaw.com
  • View All

Related Services

  • Advertising + Marketing
  • Advertising Review, Production and Media
  • Digital and Social Media Marketing and Advertising
  • Intellectual Property + Media

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