The Bottom Line ViacomCBS (VCBS) has recently issued its “Advertising Guidelines” for its adult-directed linear channels and digital properties, making these its first published guidelines since that merger. Guidelines are not frequently updated, and the creation of a brand new set, created Continue Reading
COVID-19 Impact on TV and Film Production
The Bottom Line The rapid spread of the coronavirus (COVID-19 ) has disrupted nearly every aspect of daily life, and has caused widespread changes in how companies worldwide are doing business. The entertainment industry has been particularly hard hit. Travel restrictions and bans on Continue Reading
SAG-AFTRA and the JPC Issue Temporary Waiver Regarding Stock Footage in Commercials
The Bottom Line With a longstanding difference of opinion on the use of stock footage in commercials, the Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) and the Joint Policy Committee on Broadcast Talent Union Relations (JPC) have recently reached a Continue Reading
Right of Publicity and the Rise of True Crime
6th Edition: Trends in Marketing Communications Law Among the many high-profile entertainment industry headlines in 2018, one case in particular stands out for its impact on the rising trend of “true crime” entertainment. Olivia de Havilland, a leading lady during Hollywood’s “Golden Age,” sued Continue Reading