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Fair Pay to Play Act

Score! College Athletes Will Soon Cash in on Their Name, Image and Likeness

October 6, 2020 by Patrick Quinn

7th Edition: Trends in Marketing Communications Law 2019 witnessed a landmark change in one of the most controversial matters plaguing college sports: the National Collegiate Athletic Association (NCAA) rule prohibiting student-athletes from accepting compensation for the use of their name, image Continue Reading

Getting in the Game of College Athletics, Media and Marketing, Trends in Marketing Communications Law - October 6, 2020

Is Change Finally Bruin’ or is it a Trojan Horse? NCAA Takes Action on Name, Image and Likeness Rights

May 7, 2020 by Patrick Quinn

The Bottom Line In a process that began with lawsuits led by current and former players, including former UCLA forward Ed O’Bannon, the National Collegiate Athletic Association (NCAA) announced on April 29 its recommendations for approving a framework which allows college athletes to earn money Continue Reading

Alert - May 7, 2020

California Clears the Way for College Athletes to Get Their “Fair” Share of Licensing Pie

October 2, 2019 by Megan O'Malley

The Bottom Line The Fair Pay to Play Act is the latest effort in an ongoing battle to reform collegiate athletics. It threatens to upend the NCAA’s efforts to preserve the ideals of amateurism by allowing student athletes to profit from their own name, image and likeness rights. Many argue that Continue Reading

Alert - October 2, 2019

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