Since the early 2000’s, the family and child influencer industry has grown tremendously. Following two decades of explosive growth in this trend, lawmakers across the country are stepping in and attempting to regulate it. Davis+Gilbert Advertising + Marketing partner Allison Fitzpatrick was Continue Reading
New Laws Protecting Child Influencers: What Marketers and Influencers Need To Know
The Bottom Line With the start of a new school year, parents and children across the country are purchasing new clothes and school supplies, while marketers and agencies are working hard to develop new “back to school” campaigns to ensure their brands are top of mind for shoppers. Continue Reading