As James Franco’s dealer character in stoner classic Pineapple Express eruditely demonstrates in the foregoing quote, branding has always been integral to the cannabis market. Until very recently, the cannabis consumer base had to rely solely on the goodwill attached to names of (often proprietary) Continue Reading
Ad Age | How Businesses Can Manage Mandatory Vaccination Policies
The Biden administration has tasked the Department of Labor with issuing an order that will require employers with more than 100 employees to mandate COVID vaccines or weekly testing. This new directive aligns with the thoughts of many advertising agencies that, even prior to the president’s Continue Reading
The Agency 100 | Best Practice to Avoid Violations of Federal and State Overtime Laws
Many employers are under misconceptions about which employees are required by federal and state law to be paid overtime. Some employers wrongly believe an employee is “exempt” from the overtime law if an employee has a college degree and is paid an annual salary. However, an employer cannot Continue Reading
Out of Home Advertising Association of America | Privacy Q&A… What Does “Privacy” Mean for OOH Media Companies?
Three states have enacted comprehensive privacy laws: California, Virginia, and now Colorado. Steve Richards of Mile High Outdoor + Pacific Outdoor wanted to know more about the impact of privacy laws on his company and other billboard companies. As chair of the OAAA Legislative Committee, Steve Continue Reading
Westlaw | Can Regulators Pursue Lenders for Subprime Auto Defaults?
The Agency 100 | The Secret Sauce of the Most Successful Firms: Effective Long-Term Incentive Strategies
In today’s competitive environment, integrated communications and digital firms are on the lookout for effective ways to attract, retain and incentivize their key employees. An increasingly important component of the overall compensation package is long–term incentive arrangements. Implemented Continue Reading
Employee Relations Law Journal | To Arbitrate or Litigate Under ERISA – That Is the Question
It is common knowledge among the benefits community that there is now a flood of class action lawsuits being filed against plan fiduciaries alleging that they have breached their fiduciary duties under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”). Allegations include Continue Reading
AdExchanger | New Rules for Behavioral Advertising: How The CDPA and CPRA Compare
Everyone in the ad tech industry should have January 1, 2023, highlighted and underscored—twice—on their calendars. That’s the day that both the Virginia Consumer Data Protection Act (CDPA) and the California Privacy Rights Act (CPRA) take effect, imposing new obligations on businesses engaging in Continue Reading
The Agency 100 | A Hot M&A Market for Public Relations and Integrated Marketing Firms
Last year at this time, with the uncertainty of the COVID-19 pandemic, the dealmaking environment for 2020 was unknown. The year had gotten off to a fast start, with more than 20 publicly reported M&A transactions completed by early March. However, the sudden shutdown of economies worldwide, and Continue Reading
Westlaw | Biden Administration Signals Change in Direction for Subprime Auto Regulations
Subprime auto lending and securitization is rolling as few thought possible at the start of the pandemic. The catalyst for the positivity has been the strength of the underlying auto market and collateral values. Unprecedented good times for the automobile Despite the unemployment and Continue Reading