The Bottom Line A sweepstakes by Elon Musk’s Political Action Committee, America PAC – which on October 19 announced and began offering a daily prize of $1,000,000, through Election Day, to one U.S. citizen who is registered to vote in a swing state and who signs America PAC’s petition Continue Reading
Avoiding the Pitfalls While Reaping the Benefits of Sweepstakes and Contests during COVID-19
The Bottom Line The sweepstakes and contest industry has been severely impacted by the coronavirus pandemic (COVID-19), with many brands hesitant to engage in these promotions due to fear of seeming “out of touch,” while other brands are looking to cancel or postpone their sweepstakes and Continue Reading
New York City Bar Association | Sweepstakes, Promotions & Marketing Laws: Comprehension & Compliance in a Digital/Mobile Environment
Aaron Taylor, Advertising + Marketing partner, will speak at the New York City State Bar Association’s “Sweepstakes, Promotions & Marketing Laws: Comprehension & Compliance in a Digital/Mobile Environment” at a session titled “Influencer Marketing & the FTC Endorsement Guides” taking Continue Reading