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What’s In a Name?

May 24, 2018 by Patrick Quinn

5th Edition: Trends in Marketing Communications Law Selecting the title of a film, book or other creative content can be a daunting task. The creator must convey a message about the content and draw interest from the viewer. Also to be considered is that the title can become intertwined with the Continue Reading

Trends in Marketing Communications Law - May 24, 2018

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