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AI Influencers

Ad Club Insider | California’s Anti-Bot Law Raises the Stakes for the Use of AI Influencers

May 16, 2019 by Catherine Nagle

The influencer marketing industry continues to grow rapidly. Some expect influencers to be worth $10 billion collectively by 2020. The industry’s explosive growth has, on the one hand, fostered great innovation, including the increasing prevalence of virtual influencers, which are powered by Continue Reading

Publication - May 16, 2019

AdExchanger | California’s Anti-bot Law Raises the Stakes for the Use of AI Influencers

November 26, 2018 by Catherine Nagle

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Publication - November 26, 2018

Ad Exchanger | Virtual Influencers: Great Potential and Many Legal Unknowns

May 23, 2018 by Catherine Nagle

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Publication - May 23, 2018

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