The Bottom Line The FTC is reinvigorating its focus on fraudulent practices in e-commerce — and subscription services are in the spotlight. On September 15, 2025, the FTC announced a settlement with EdTech company Chegg, Inc., requiring the company to pay $7.5 million and overhaul its Continue Reading
Barbri | Brand Damage: Liability for Influencer Marketing and Deceptive Practices, Avoiding Consumer Protection Violations
The Quick Details On Thursday, August 21, Jordan Thompson (Counsel, Advertising + Marketing) will lead a discussion titled "Brand Damage: Liability for Influencer Marketing and Deceptive Practices, Avoiding Consumer Protection Violations." Session Overview Influencers are increasingly a Continue Reading
The Hidden Cost of Tariffs: What To Consider When Passing Them Through to Consumers
Update as of 4/9/2025 President Trump’s 90-day pause on tariffs for over 75 countries offers temporary relief, but with tariffs on Chinese goods rising to 125%, and a tariff of 25% on imported automobiles remaining in place, many brands still face significant cost pressures. The Bottom Continue Reading
Not Strict Enough: California Proposes Further Amendments to Automatic Renewal Law
The Bottom Line Operating a subscription-based company in 2024 continues to be a constantly moving target of compliance. California, which already had one of the country’s strictest automatic renewal laws, recently saw its Legislature propose amendments that closely track the FTC's proposed Continue Reading
Iowa Becomes the 6th State to Pass Comprehensive Consumer Privacy Legislation
The Bottom Line Iowa has become the sixth state to enact a comprehensive privacy law, but certainly will not be the last.Similar to Utah’s forthcoming law, Iowa’s statute has many features that are more business-friendly than the laws in California, Virginia, Colorado and Connecticut. Not to Continue Reading
From Record Clubs to Retail Subscriptions: FTC Proposes Significant Expansion of Negative Option Rule
The Bottom Line Negative option offers – such as prenotification plans, continuity programs, automatic renewals and free-to-pay conversions – allow a seller to interpret a customer’s silence, or failure to take an affirmative action, as acceptance of an offer. The FTC created the Negative Continue Reading