PRNews // Art of the Steal: Protection Content Requires a PR Policing Presence - Press Mention - 08/20/2012
Law360.com: Privacy and Consumer Protection // FTC’s $2.6M Employee Screener Fine Signals FCRA Crackdown - Press Mention - 08/08/2012
SCMagazineUS.com // eBook on Privacy: Ensuring Protection of Data Requires More Than Lip Service - Press Mention - 05/14/2012
Gamustra: Seven Steps to Improved Security - Published Article - 05/02/2012
By Gary A. Kibel and S. Gregory Boyd
While privacy and data security are hot topics everywhere these days, they are of particular interest to the game industry. Vast quantities of consumer data are generated every day in the game industry, including through consoles, websites, and mobile devices. Data can be a significant asset in that it provides valuable insight into a consumer’s behavior which can be used to improve games and target messages and offerings. However, data can also be a liability.
MediaPost: The Pinning Rules - Published Article - 03/26/2012
By Vejay G. Lalla and Anne DiGiovnni
In addition to “friending,” “liking,” “tweeting,” and “checking in,” the social-media savvy have added “pinning” to their repertoire as Pinterest.com has taken off more than 1 billion page views per month.
As with other social networks or sites that have significantly increased traffic over a very short time, the rules of engagement, particularly for brands, are not yet entirely clear. However, we know that social media marketers have a continuing desire to drive traffic and monetize the ever-growing word-of-mouth engagement power of social networking.
Law360.com // EU Data Privacy Revision To Serve As Global Guide - Press Mention - 01/25/2012
Law360.com // Privacy Legislation And Regulation To Watch In 2012
- Press Mention - 01/01/2012
BloombergLaw.com Interview // Gary Kibel Speaks on Facebook’s FTC Privacy Settlement - Press Mention - 12/08/2011
MediaPost: Post-Google Buzz: Has Google+ Gotten Privacy Right? - Published Article - 09/26/2011
By Vejay G. Lalla and Joseph J. Lewczak
In June, Google unveiled the test phase of its new social network, Google+. While Google+ is regarded as Google’s “response” to Facebook, the service is Google’s second attempt at social networking after privacy problems plagued Google Buzz, a Twitter-like service based around user updates.
MediaPost: Facebook’s Sponsored Stories May Become Tales of Woe - Published Article - 07/28/2011
By: Vejay G. Lalla
In one of Facebook’s latest efforts to monetize the participation of its over 500 million members, the company announced in early 2011 that it will offer advertisers a new opportunity: “Sponsored Stories.”
Sponsored Stories will republish a content user’s post about an advertiser’s brand as part of banner ads. Advertisers can opt to have several types of user-posted content appear as Sponsored Stories, such as page “likes,” check-ins, application engagement, and page posts.
Privacy & Security Law Report: Social Media, Games, Privacy, and Digital Identifiers - Published Article - 03/17/2011
By: Gary A. Kibel and S. Gregory Boyd
It is difficult to believe social media as a phenomenon is less than seven years old. Facebook was founded in 2006, MySpace and LinkedIn were both founded in 2003. Now, social networks are ubiquitous. As of February 2011, Facebook alone had more than 500 million users and there are ten or more other social networks with more than 100 million users.
The Atlanta Journal-Constitution // SunTrust Dispute Aired on Twitter - Press Mention - 08/04/2010
Davis & Gilbert Ranked Top Tier for Fourth Consecutive Year in Marketing and Advertising Law by Legal 500 - Press Release - 06/22/2010
SCMagazaineUS.com // Google Sued for Data Collection via Wi-Fi - Press Mention - 05/19/2010
Promo Magazine: Quiznos/Subway Settlement Poses Legal Threat to Future UGC Promos - Published Article - 03/23/2010
By: Joseph Lewczak
Quiznos and Subway recently settled their longstanding dispute involving the Quiznos vs. Subway TV Ad Challenge user generated content promotion and other advertising created by Quiznos for its Double Meat Campaign. The settlement came quickly after the court in the matter issued a decision denying Quizno's motion for summary judgment. The negative decision for Quiznos could have far reaching consequences for future UGC promotions, and sponsors should now carefully consider what type of content they ask users to submit.
PRWeek: Social Media Guidelines and Why You Need Them to do Business - Published Article - 07/24/2009
By: Michael C. Lasky
Public relations firms are quickly trying to develop appropriate social media guidelines in order for their employees to use (and not misuse) tools such as Facebook, blogs, and Twitter. This article highlights the key principles that all firms should keep in mind, although social media guidelines should be customized based on a firm’s own culture and risk tolerance.
Social media guidelines should be prepared by legal counsel and signed or accepted by all employees as a condition of their continued employment. Here are four points that should be incorporated into any fi rm’s
social media guidelines: