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Davis & Gilbert Partner Ronald Urbach And Lee Peeler, President, Ceo, National Advertising Review Council, To Co-Chair Regulatory Summit On Advertising And Marketing

NEW YORK, February 5, 2007 — With regulators turning a sharp eye toward high-tech branding efforts, Davis & Gilbert announced today that Ronald Urbach will co-chair American Conference Institute's Advertisers & Marketer's Regulatory Summit on May 1-2, 2007 at Washington Marriott in Washington, DC. Mr. Urbach's co-chair is Lee Peeler of the NARC.

The Summit's esteemed faculty includes Lesley Fair, Senior Attorney, Division of Advertising Practices, Federal Trade Commission; Patricia Vance, President, Entertainment Software Ratings Board; Bill McClellan, Electronic Retailing Association; David Mallen, Assistant Director, Legal Affairs, National Advertising Division; and James Kohn, Associate Director, Division of Enforcement Bureau of Consumer Protection, Federal Trade Commission.  They will discuss responding to FTC enforcement efforts, hot button issues in direct marketing, benchmarking best practices, responding to the FTC's new social networking site initiatives and avoiding government scrutiny when marketing to wireless devices, among other topics. For complete program details, visit http://www.americanconference.com/Advertising___Marketing/adsummit.htm.

Ronald R. Urbach is considered one of the country's leading advertising, promotion and marketing lawyers. His clients include numerous multinational, national and regional advertising agencies, including those agencies that are viewed as being the top creative agencies in the world. Agency clients include the full range of below the line agencies from promotion, direct marketing, telemarketing, public relations, health care, interactive, event and other businesses. Some of the largest advertisers and marketers in many different product categories are his clients, including those in the automotive, telecommunications, wireless communication, video games, consumer electronics, publishing, membership services, cable television, entertainment, internet, alcoholic beverages, magazines and travel sectors.

About Davis & Gilbert LLP

Since the days when Sen. William Benton (the founder of Benton & Bowles) and his client, a major packaged goods company, asked Davis & Gilbert to structure the deal for the first radio soap opera, Davis & Gilbert has been synonymous with marketing communications and business law. Today the firm serves as advertising, regulatory and intellectual property counsel to many major corporations, including some of the world's leading brands.  Davis & Gilbert counts four of the largest agency holding companies among its clients and provides services on a worldwide basis. The firm holds the preeminent position in this dynamic segment, handling virtually every legal requirement -- from corporate governance, litigation, mergers and acquisitions, employment practices and executive benefits and compensation -- to new media, real estate, taxation, estate planning and more.