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PRSA Counselors Academy 2015 Spring Conference
"Acqui-Hiring: A Powerful Growth and Expansion Strategy"
"Managing People, Profits and Risks: The Best of Counselors Academy"

May 3-5, 2015

Davis & Gilbert is a proud sponsor of PRSA’s Counselors Academy Spring Conference taking place this May in Laguna Beach, CA.

Brad J. Schwartzberg, Co-Chair of Davis & Gilbert’s Corporate Practice Group, will host a discussion with Phil Stone, Chief Operating Officer, ReviveHealth, during a session titled “Acqui-Hiring: A Powerful Growth and Expansion Strategy.”

Session Overview
It is no secret that growth is vital to the health of any organization. However, growing organically or primarily through strategic hiring often does not accomplish the growth objectives of independent PR firms. By the same token, many of these firms are overwhelmed by the idea of growing through acquisitions. The strategy of acqui-hiring blends the acquisition and hiring process into one. If structured properly, it will allow a PR firm to both grow its revenue and increase its talent pool in an expedited one-step process.

During this session, attendees will learn how to structure and implement an acqui-hire growth strategy, including identifying opportunities, properly structuring these transactions, and hearing firsthand from a PR professional what makes an acqui-hire successful.

Michael C. Lasky, Davis & Gilbert Public Relations Law Chair and Litigation Practice Group Co-Chair, will address the “risks” during a session titled “Managing People, Profits and Risks: The Best of Counselors Academy.” Mr. Lasky will offer practical advice on how to protect your agency against common but often-overlooked legal dangers, from the clauses that belong in every client agreement to safeguarding valuable ideas and other intellectual assets.

Davis & Gilbert has arranged for a $300 registration discount for non-PRSA members. To take advantage of the promotional rate, please reference code CASPK15 when you register here. For more information visit the event website.