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Promotion Marketing Association Webinar: FTC Updates Online Advertising Disclosure Guidelines: What Every Marketer Needs To Know
April 23, 2013

Allison Fitzpatrick, Davis & Gilbert Advertising, Marketing & Promotions Partner, will discuss the recently updated FTC Dot Com Disclosures and what marketers and agencies need to know in order to comply with the new guidelines. Specifically, she will:

  • Discuss the general principles governing online and mobile advertising disclosures set forth in the updated guidelines
  • Explain how to make clear and conspicuous disclosures on mobile and social media platforms in accordance with the updated guidelines
  • Explore what marketers and agencies should be doing in response to the updated guidelines

For non-members, Davis & Gilbert has arranged complimentary registration. To take advantage of this complimentary registration, please use code “freewebinar2013” when registering.

For more information about this webinar, visit the PMA website.