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Law Seminars International: Merchant Strategies for Mobile Payments Conference
May 13-14, 2013

Joseph J. Lewczak, Davis & Gilbert Advertising, Marketing & Promotions Partner, will present during a session titled “Privacy and Data Security Challenges in Targeted Advertising for Mobile Devices: Issues from Transmission of the Offer to Completion of the Payment Transaction.” Mr. Lewczak will discuss:

  • Auto-dialing, text-messaging, telemarketing and spam regulations
  • Industry best practices and initiatives (e.g., MMA Guidelines, CTIA Best Practices)
  • The regulatory landscape for behavioral advertising and location-based services
  • PCI compliance

For more information or to register, visit the LSI website.