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2012 Advertising Week: Mission Impossible: Truth & Privacy
October 4, 2012

Davis & Gilbert is a proud sponsor of the 2012 Advertising Week program “Mission Impossible: Truth & Privacy” to be held at the Liberty Theater in New York City.

Overview of This Two-Part Session:

Privacy & Data: The Future is Now
Ronald R. Urbach, Chairman of the firm and Co-chair of the Advertising, Marketing & Promotions Practice Group, will have a candid conversation with FTC Commissioner Julie Brill, to talk about a wide range of critical topics important to the advertising industry, including privacy, data collection and utilization, and data security. Click here to view a video of Ron and Julie's presentation.

Catch Me if You Can
Frank Abagnale, one of the world’s foremost authorities on fraud and identity theft, and whose life was depicted on the big screen by Leonardo DiCaprio in the classic film “Catch Me If You Can” will provide a “life story” speech and an extended Q&A session on a variety of security issues.

In addition, Sasha Savic, CEO of MediaCom U.S. will introduce Jonathan Salem Baskin, the co-author of the newly-published Tell The Truth, who will share insights from his research on the relationship between transparency, purchaser data, and the emergence of “brand truth” as a basis for effective customer relationships.

The program will be introduced by Loreen Babcock, Chairman and CEO, Idevoita.

Presented in partnership with MediaCom and Idevoita.