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American Conference Institute’s Digital Advertising Compliance: Sweepstakes, Promotions & Social Media
September 10– 13, 2012

Allison Fitzpatrick, Davis & Gilbert Advertising, Marketing & Promotions Partner, will speak during the session “Collecting Consumer Information: Implementing Proactive Privacy Safeguards to Protect Data and Avoid Loss of Consumer Confidence” during ACI’s Digital Advertising Compliance: Sweepstakes, Promotions & Social Media Conference.

Ms. Fitzpatrick and her co-panelists will discuss:

  • Reconciling a consumer’s desire for privacy with the conflicting desire to be active in social media promotions
  • Preparing for the FTC’s new privacy initiatives
  • Administering COPPA-compliant sweepstakes and contests
  • Privacy implications of social media (e.g. Foursquare, Facebook, and mobile apps)

Davis & Gilbert has arranged a $200 registration discount for clients and friends of the firm.  To take advantage of the promotional rate, use code “750L13.S” when registering.

For more information, visit ACI’s website.