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American Conference Institute's 2nd Advanced Legal Summit on Food & Beverage Marketing & Advertising
March 19 – 20, 2012

Allison Fitzpatrick, Davis & Gilbert Advertising, Marketing & Promotions Partner, will speak during the session "Facebook, Twitter, Groupon: Mitigating Liability in Social Media and Online Promotions" during ACI's 2nd Advanced Legal Summit on Food & Beverage Marketing & Advertising at the Westin Washington DC Center.

Ms. Fitzpatrick and her co-panelists will discuss:

  • How to deal with disclosures in the online space
  • Mitigating liability when engaging in online practices that might lure underage users
  • How to properly engage customers through interactive fan pages and blogs
  • Endorsements and testimonials - knowing when and how to use them
  • Complying with CAN-SPAM requirements, particularly when utilizing a "tell a friend" campaign

Davis & Gilbert has arranged a $300 registration discount for clients and friends.  To take advantage of the promotional rate, use "DG300" when registering.

For more information, visit ACI's website.