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Council of PR Firms Webinar
May 24, 2011

Michael C. Lasky, Davis & Gilbert Public Relations Law Chair and Litigation Practice Group Co-Chair, and Joseph J. Lewczak, Davis & Gilbert Advertising, Marketing & Promotions Partner, will present a webinar hosted by the Council of PR Firms titled, "Protecting Your Intellectual Property During the New Business Process" on Tuesday, May 24, 2011 from 12:00 - 1:15 p.m. EST.

The webinar will address best practices for protecting intellectual property during the new business process including:

  • Intellectual property and how it should be approached within the agency/client lifecycle
  • How to protect your speculative creative work done for prospects
  • The ins and outs of negotiating the intellectual property provisions of an agency client agreement
  • Protecting the firm's speculative creative that is done during the new business process

There is no cost for this webinar.  In addition, through Davis & Gilbert's partnership with Council of PR Firms, non-Council members are welcome to attend. 

For more information, or to register, visit: http://www.prfirms.org/index.cfm?fuseaction=Calendar.eventDetail&eventId=75&nodeID=1