March 31 – April 1, 2011
Allison Fitzpatrick, Davis & Gilbert Advertising, Marketing & Promotions Partner, will speak on the panel "Preparing for and Responding to Renewed Government Interest in Food Marketing to Children and the Industry's Self-Regulatory Response" during American Conference Institute's Advanced Legal Summit on Food & Beverage Marketing & Advertising Conference at the Westin Washington D.C. Center.
Ms. Fitzpatrick and her co-panelists will discuss objectives for food industry self-regulation as outlined in the White House Task Force Report on Childhood Obesity including the creation of a uniform set of nutritional guidelines for food marketing to children and provide an update on the Children Advertising Review Unit's recent enforcement activity against food and beverage marketers. They will also focus on the government's renewed interest in the FTC's findings concerning food marketing to children and adolescents.
Davis & Gilbert has arranged a $200 registration discount for clients and friends. To take advantage of the promotional rate, use "791L11.S" when registering.
For more information, visit: http://www.americanconference.com/foodmarketing.htm